Cristina Tello Named President of the Jury at Publifestival 2025

Cristina Tello Appointed President of the Jury for Publifestival 2025

Publifestival, the festival dedicated to social advertising, now in its eighteenth edition, has appointed Cristina Tello, CEO of mká Comunicación Health, as President of the Jury for this year’s awards. The winners will be announced during the awards ceremony, which will take place in Madrid.

Cristina Tello holds a degree in Pharmacy from the Complutense University of Madrid. She began her professional career in advertising as an account executive at Grey Healthcare, where she took her first steps in marketing and communication. In 1993, she founded her own health-focused advertising agency to bring creativity and innovation to the pharmaceutical sector, which purely rational approaches had previously dominated.

After 30 years, mká has become a benchmark agency in Spain. Cristina also served as Vice President (2005–2008) and President (2009–2010) of the AEAPS, the Spanish Association of Health Advertising Agencies.

About mká

mká Comunicación Health has a team of 35 professionals based in Madrid. Founded in 1993, the agency set out to bring quality, differentiation, and creative innovation to a highly regulated scientific industry.

With over three decades of experience, mká has consistently anticipated client needs, solidifying its position as a leader in the health communication sector. The agency specializes in healthcare and is constantly innovating in areas such as:

• Strategic Consulting & Marketing

• 360° Campaigns

• Strategic-Scientific Support

• Digital Projects

• Events

• Patient & Public Communication

Since September 2020, mká has also incorporated LabRats, a company specializing in medical training.

Visit: agenciamka.es